
WE BUILD EXPERIENCES PEOPLE REMEMBER.
Custom Brand Activations, Experiential Marketing & Event Fabrication
Big ideas deserve more than a banner and a folding table.
Alakazam Events & Entertainment creates custom brand activations, interactive experiences, photo opportunities and event environments designed to get attention, encourage participation and give guests something worth remembering.
From the first sketch to fabrication, graphics, installation and on-site execution, our team brings creative concepts to life.
LET’S BUILD SOMETHING
BIG IDEAS. BUILT FOR REAL.
Every event starts with a different challenge.
Maybe you need a custom photo opportunity that becomes the centerpiece of an event. Maybe you need an interactive experience that puts guests directly inside your brand. Maybe you have an idea that exists only as a rough sketch, reference photo or sentence in an email.
That’s where we come in.
Alakazam combines more than three decades of event experience with in-house creative production and fabrication capabilities to develop experiences that look great in person, photograph beautifully and actually work in a live event environment.
Concept. Design. Fabrication. Graphics. Installation. Activation.
One creative team from idea to event day.
OUR WORK
Phoenix SunsCustom fan activation and photo experience
UFC / Experience GlendaleCustom event activation and photo opportunity
Desert Diamond ArenaInteractive guest experience
Westgate Entertainment DistrictCustom event environments and seasonal activations
Desert Ridge MarketplaceLarge-scale interactive family experiences
Tempe MarketplaceCustom seasonal installations and experiential events
TRUSTED FOR HIGH-PROFILE EVENTS & EXPERIENCES
Our work has been created for or featured in activations involving major professional sports organizations, entertainment properties, shopping centers, arenas, municipalities and nationally recognized brands.
Projects have included experiences associated with organizations and properties such as:
- Phoenix Suns
- UFC
- Desert Diamond Arena
- City of Glendale
- Westgate Entertainment District
- Desert Ridge Marketplace
- Tempe Marketplace
- Scottsdale Promenade
- Kierland Commons
- Biltmore Fashion Park
From professional sports and live entertainment to retail destinations and community events, we understand what is required when the details matter and thousands of guests may experience the finished product.

MORE THAN A PHOTO OP
A great activation should give people a reason to stop.
And then a reason to participate.
We create experiences that can be photographed, touched, played, explored and shared. Depending on the project, that might mean a custom-built environment, interactive game, oversized prop, branded installation, experiential photo opportunity or an entirely original concept developed specifically for your event.
Our goal isn't simply to put your logo somewhere.
It's to create an experience around it.

FROM A SKETCH TO SHOWTIME
You bring us the idea. We figure out how to make it real.
Some clients come to us with detailed renderings and brand standards. Others come with a photograph, a Pinterest reference or an idea that begins with:
"Do you think you could build something like this?"
We love those conversations.
Our capabilities include custom fabrication, woodworking, large-format graphics, dimensional elements, branded environments, interactive games, scenic pieces, photo opportunities and event installations.
Because much of the work is handled by our own team, we're able to think beyond an off-the-shelf rental catalog.
We don't just ask what we have. We ask what we can create.

BUILT FOR THE CAMERA. BUILT FOR THE CROWD.
Today's best activations have to work twice.
They need to make an impact for the person standing in front of them, and they need to look incredible when that person pulls out a phone.
We consider sightlines, branding, guest interaction, photography and social sharing as part of the creative process so the experience can continue well beyond the physical event.
SEE MORE OF OUR WORK
Follow @alakazameventsent on Instagram for recent projects, behind-the-scenes fabrication and new activation ideas.
WHAT CAN WE CREATE FOR YOU?
Whether you're planning a professional sports activation, corporate event, retail experience, festival, entertainment event or something nobody has built before, we'd love to hear the idea.
Tell us what you're trying to accomplish, who you want to reach and where the experience needs to live.
We'll help figure out the rest.
Alakazam Events & Entertainment
Phoenix, Arizona
Serving Arizona and select projects throughout the United States
Get in touch
